Digital Identity Management – Deliver Optimal Customer Experiences through Realtime Decisioning

Today’s customers have high expectations for great customer experiences and the demand for these in digital channels has never been higher.
COVID-19 upped the ante for brands to deliver great digital experiences as customers were forced to transact online.
A recent McKinsey report showed digital adoption grew by 28-46% across a range of industries, and these increases are expected to be permanent.
So, organizations are fundamentally re-thinking how they deliver hyper-personalized experiences for individuals in digital channels to adapt to the new-normal.
• 85% of decision makers believe digital experiences are the most effective way to reach and engage consumers.
• 66% say their organization is focused on providing realtime, in-the moment customer experiences.
• 65% say creating high impact customer experiences is a priority for their organization.